Two well-known and respected lawyers, Shane and Hayley, had decided to open their own practice and asked me to help them with branding and website design. The clients were after a simple logo, but wanted it to stand out. They wanted to be perceived as approachable and friendly lawyers who genuinely care about their clients.
Being a very competitive industry, I started with a comprehensive analysis of their competitors and their colour palettes. As a result, we ended up with a fresh and vibrant green as their brand colour. It’s a colour in general not widely used by their competitors. Green is also associated with creating a sense of compassion and nurturing, kindness, calmness and sympathy.
We created the business a professional look and feel that we carried through the stationery, signage, website and social media templates.
The clients were extremely happy with their new brand and it gave them confidence to open their own practice in Redcliffe.
logo and brand design
website design & build
We were referred to Katre when the idea of Crew Legal first came into existence. With no creative ability between us, we needed a lot of help with branding and website design. We had no idea where to start! Over one Sunday morning breakfast meeting, we spoke about how we want to be perceived in the market. From that first meeting, Katre thoroughly understood what we wanted and provided us with an extensively researched logo concepts and website design that nailed the brief. She just got us! Since then, Katre has continued to help us with many things, including email signatures, stationary needs, social media templates, billboard design, advertising proofs and team photographs. Every time Katre understands exactly what we are looking for and turns our random thoughts into a reality. We cannot recommend Katre highly enough.
Hayley Clark & Shane Crew, Crew Legal