Brand strategy
A strong brand goes beyond just a logo – it’s the foundation of your business identity. It defines who you are, what you stand for, and how people experience your brand.
More than just visuals, your brand is the emotions it evokes, the story it tells, and the trust it builds with your audience. A well-crafted brand strategy ensures that every touchpoint – whether online, in-store, or in conversation – communicates a consistent and compelling message. It’s what sets you apart in a crowded market and turns customers into loyal advocates.
+ Brand Discovery & Research
+ Competitor Analysis
+ Brand Positioning
+ Purpose, Vision & Mission
+ Core Values & Personality
+ Target Audience & Personas
+ Messaging & Storytelling
+ Tone of Voice
+ Brand Architecture
Logo & brand identity development
Your logo is the face of your brand – it’s the first impression, the mark that sets you apart, and the visual identity that customers will remember. A well-crafted logo isn’t just about looking good – it’s about telling your brand’s story in a way that resonates with your audience.
Whether you’re launching a new brand, rebranding or need a brand refresh, we offer three tailored logo design packages to suit different needs and budgets.
Graphic design
Graphic design is where strategy meets creativity.
It’s the visual language that brings your brand to life across every touchpoint – whether in print, digital, or large-scale signage. Thoughtful and well-executed design helps you communicate your message clearly, build brand recognition, and create a cohesive, professional presence.
+ Stationery design
+ Brochures & flyers
+ Print design & print management
+ Product packaging & label design
+ Magazine & newspaper ads
+ Outdoor & indoor signage
+ Marketing collateral
+ Digital/online design
Print design
Print design remains a powerful way to connect with your audience in a tangible, lasting way. From high-quality business stationery to brochures, labels, and signage, well-crafted print materials reinforce your brand’s professionalism and credibility.
We handle the entire print design process, ensuring consistency across all materials while maintaining a strong visual identity. Whether you need a sleek business card, an eye-catching flyer, or custom packaging that enhances your product’s appeal, we design with purpose – combining creativity with strategic messaging.
Branding & Graphic Design Sunshine Coast
FREQUENTLY ASKED QUESTIONS
We provide a range of logo design packages tailored to various budgets. Please contact us for our current price list to explore the options in more detail.
Typically, our logo design process spans about three weeks from start to finish. However, this timeframe may slightly fluctuate based on our current workload, which we’ll communicate upfront before any commitments are made. Additionally, the turnaround time hinges on prompt responses and the number of revisions requested for the final design.
You will receive your logo files in multiple formats to accommodate various needs. This includes vector EPS files for scalability and versatility, as well as raster files in JPG and PNG formats for both print (CMYK) and digital (RGB) applications.
File Formats:
- JPEG – Ideal for small file sizes, suitable for email signatures and digital applications.
- PNG – Lossless compression with transparency support, great for digital and web use.
- EPS – Editable, scalable, and transparent; this format is versatile and well-suited for various applications, especially print.
Colour Profiles:
- CMYK – Full-color logo intended for print materials, adhering to industry standards.
- RGB – Full-color logo optimized for on-screen applications, following industry standards.
- Black – Pure black version of your logo, perfect for black-and-white or single-color documents.
- White – All-white version of your logo, suitable for use over colorful backgrounds or images.
All other collateral will be provided as PDF files for easy viewing and printing.
To register a logo or business name as a trademark in Australia, there are several steps involved. For detailed guidance, we’ve written a detailed blog post on this topic. You can read it by clicking here.
In Australia, the default ownership of intellectual property (IP) created by a contractor belongs to the contractor, unless specified otherwise in the contract. Therefore, all IP produced by 45 Degrees® Studio is initially owned by us. However, as a valued client, you are granted the right to use the IP developed for you. If you require ownership of the collateral created for you, kindly inform us before commencement of the project. Please note that there will be associated fees for releasing the final files and transferring copyright.
We understand that navigating the design industry can be daunting. That’s why we’re here to help!
Our process typically begins with a discovery session where we delve into understanding your business and its unique needs. This allows us to tailor our services to align with your objectives effectively. Following this initial discussion, we’ll provide you with a quote outlining the proposed solutions tailored specifically to your requirements.
We typically request a 50% non-refundable deposit before starting work, with the remaining 50% due upon completion.
Understanding the needs of small businesses, we’re open to discussing payment installment options during our initial discovery call. However, please note that design files cannot be released until the payment plan has been settled in full.
